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  • Categories
    • Featured
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    • Essentials
      • Startup Essentials
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Abhishek Shridhar
Abhishek Shridhar

An IIM Indore graduate, Abhishek is an entrepreneur and has been involved with startups and entrepreneurship for the past 2 years.

The 7 Stages Of Restaurant Marketing

by Abhishek Shridhar
RESTAURANT MARKETING

The restaurant business is one of the fastest growing in … Read more

Categories Featured

Game Marketing For Beginners

by Abhishek Shridhar

One of the most important factors for an effective marketing … Read more

Categories Featured

Overvaluation Of Startups: A Myth Or Misunderstanding?

by Abhishek Shridhar
Overvaluation Of Startups

The market today has grown to an extent where a … Read more

Categories Featured

Apparel Marketing: A Pervasive Force

by Abhishek Shridhar
APPAREL MARKETING

Look Down! Look Up! Look to your left, then right … Read more

Categories Featured, Marketing Essentials

The Art Of Demand Creation

by Abhishek Shridhar
crafting demand

Wouldn’t it be a paradise for businesses if they had … Read more

Categories Featured

Is First Mover’s Advantage Real?

by Abhishek Shridhar
Is First Mover’s Advantage Real

Competition is the fuel of a market. Some firms compete … Read more

Categories Featured

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